Some SEO people and companies to followI also tell small business owners and people that want to work-from-home as a blogger to join MOZ. Sam is my favorite source of information and MOZ offers a lot of information and different perspectives from a wide range of SEOs. I’m not a current user of their MOZ pro or local services, but they do offer some value especially to people just getting started in digital marketing. I do read a lot of their articles and follow a lot of the people in the MOZ community on social media, so it’s a good spot to start. I also suggest that you follow Brian Dean with Backlinko and Neil Patel. There are a ton of great places to go and people to follow that give you all the info you could ever need. These are four of my favorite sources for up-to-date SEO and digital marketing information.
SPN affiliate marketing partnersThe Service Professionals Network relies on Google Adsense, Amazon sales, Affiliate commissions, and sponsors to provide this free social network and information portal. SPN does recommend for Kinsta and SEMRUSH due to the satisfaction level we enjoy using their services. Kinsta from our experience provides the best website hosting service online. They have really gone above and beyond multiple times to keep this site running blazing fast especially when you consider the amount of code and data it pushes. Their affiliate marketing program really is just a bonus for us. We would use Kinsta even without an opportunity to earn a commission. SEMRUSH makes finding your SEO data easier than ever so we can not suggest this service enough for anyone looking to improve their digital marketing ROI. You can research any website or keyword really with SEMRUSH. They all have tools that show you how to create killer content. SEO and website design basics In the video above, I go over the following tips you need to know before you buy a website or sign up for SEO services:
- Use GTmetrix to test how fast websites load completely. Take a look at a website designer’s portfolio and test websites that they built to see how fast they are. Having a fast and user-friendly website has a lot to do with your ROI. It’s hard to get a good ROI on your website or digital marketing budget if you have a slow website. Make sure anyone you hire to build your website understands how to make a fast website.
- Check the traffic of the website designer’s website and the websites in their portfolio before you hire them to work for you. Use Ahrefs, SEMRUSH, or Neil Patel’s SEO analyzer to verify things before you commit to any website designer or SEO company.
- Get it in writing. Do not spend a lot of money on website design or SEO without getting all the details in the fine print. If you are making a sizeable investment then it becomes even more important to do your due diligence.
- Get 2-3 proposals for website design or SEO. Don’t waste people’s time, but realize you’re paying for a service that is vital to the success of your business. It’s OK and reasonable to ask questions and do some fact-checking. Be very cautious about working with website designers or SEO companies that are really pushy or not respectful of your need to trust, but verify. Don’t let anyone bully you into making snap decisions.
- Join SPN if you want to get more info and help at no cost. SPN is all about building win-win relationships so join the team and feel free to ask questions and engage with the experts that care.