The second you put profits over people is the second that I lose all respect for you.If you don’t want to be called out for the things you say and do then just try to think a little bit about other people before you act on your emotions.On the flip side of the coin, this is not an easy time for anyone. We all have a need to make money and desire to be free to do the things that we like to do.
Almost every one of us is hurting right now so try to give everyone the grace that you would also hope to receive.If you’re looking for the right way to promote your business at this time, then I strongly suggest taking an opportunity to do some A/B testing and ask for feedback from a few people (marketing professionals tend to be helpful) before you drop your ads. I’ve seen a few brands and influencers completely implode this week because they were careless and/or lacking empathy.You should also keep in mind that almost everyone is frustrated and taking things personally. There are a lot of people that causing a lot of damage with relationships of all types due to the things they are doing and saying in frustration.There are going to be plenty of opportunities for people to do business, even with all we are facing. However, you really need to think even harder about the value that you’re bringing to the table and the message you’re serving with it