the brandig digital leverage system DLS Strategy for leveraging the digital space in 8 easy to follow steps. Brandman_symbol_outlined_gold bran’dig system Our 8-step Digital Leverage System strategy explains how we will help you leverage your digital appearance. You can also use it as a guidance if you’d like to do…
Alright, so here we are with the BrickStone Brewing branding!
It took some time to prepare this project\’s presentation, but we\’re finally done.
The scope of the project includes:
– Brand Research & Strategy
– Brand & Product Naming
– Brand Identity System
– Print Collateral
– Packaging Design
– Merchandise Design
A few words about the brand:
BrickStone is a craft microbrewing business prepared to launch in Q3 2020, in San Diego, Ca. The real men\’s cave, offering not only a quality beverage but also a place where every man can spend time with other beer enthusiasts, and have a conversation with other alpha males.
Even though their product is preparing for a retail adventure, the location itself is a place for men only. So sorry ladies…
Our job in this assignment was to help him make this dream come true. BrickStone desired to look masculine and bold and speak confidently to men. We wanted to create a real story to attract the most demanded beer enthusiasts and connect them.
Full project presentation on our website:
I think there is a time to share helpful content but there are also different ways to provide value.
If you have some time and want to read something different, please have a look at the case study of my branding project for Yucatan Brewing Co.
Indeed it is a self-initiated project so both the client and their challenge are created by me, but maybe some parts of it – some solutions I suggest for positioning and launch process, might bring you an idea for how to elevate your business.
Even though it is a food and beverage related company – craft brewery, you can use it as a base to check how your brand identity reflects your brand attributes and speaks to your customers, regardless of the industry you operate in.
I would love to hear if you\’ve found something useful there.
Please let me know if you have any questions or need help with branding or marketing.
Hi Nick! Thanks for connecting with me! Nice to see you here as well. I was advised to join and share some of my insights about branding and marketing so here I am! I hope to provide you guys with some value.
I\’m kinda jealous when reading about all those business meet-ups happening in the United States. Yes sure, we have those in Poland as well, but as I work mostly with US clients I haven\’t attended any here yet. Maybe it\’s an idea. Why not try.
But for those of you who take time to meet with other professionals, I have written an article about business cards. A short piece of content explaining do we really need them, what business cards should include, and how to print yours without leaving your home or office.
Even though we live in a digital era, those small pieces of paper still help us improve the impression of our person after an interesting conversation.