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@chicagoyoga Hello chicagoyoga! I stopped Yoga a while back for some reason. Just seeing your profile makes me think I need to get back into Yoga. ;) I still have my yoga matt, so maybe one day!

Your prospects have at least 1000…

So maybe its time to reach them by video.
because one in ten* consumers have over thousand

unread emails that contain product info, pitches, sales information, sales offerings, etc etc. Maybe you have too.

With video you can appeal to the emotional side of your client and hopefully bypass the apathy they have to the sales noise in their inbox.

How much sales noise do you have in your email inbox?

*stat via Venture Beat

Rules are rules ;)

👋
To those of you who I have added as new connections recently, you\’re probably seeing me pop up in your feed and wonder what I do.

I help lifestyle brands to raise brand awareness using gorgeous video.

All done for you and without any headache. I consult also, helping out with strategy or video ideas.

Here on SPN, I post from time to time

Anything to do with video, media or strategy I will share with you and also some stuff that\’s nothing to do with video.

Feel free to message me and I can probably help.

or… forward you on to one of my connections who can.

Vlog versus blog?

A vlog or blog can be used to get your business more visibility.

A blog is written content usually in the news/updates section of your website

A vlog’s medium is video. They are the same thing but vlogs tend to be about daily activity whereas blogs tend to be favoured for a write up of areas of expertise and interest.

You have to work out which medium, blog, vlog or both would make the biggest impact on your brands marketing goals or where your audience prefers to consume stuff.

Vlogging and blogging are both relevant but if you want to increase, know, like trust and emotion with your brand quickly then you won’t do that with just blogging.

Are you adding a vlog/regular videos or blogging to your marketing channels this year?

Got any questions? DM to let me know.

People ask me: How much does it cost to create a brand video? 🤔

Answers can vary widely but you need to think about a few things:

You have to factor in the price of library stock assets such video footage/audio clips/music tracks. Library clips can be per clip or all you can eat ‘buffet’.

Then you have to consider the price of the voiceover and no we are not going to get a random person recording into their webcam mic to do the job. Someone with commercial experience is whats needed.

There is also the cost of any shooting, on location costs, shooting of talent or the product which is a big line item by itself.

Then there is the cost of the time, the time put into the project calculated by hour, by day or by project as a whole.

Yes, you can go cheap but go cheaper and you risk your brand credibility with your audience at their sub-conscious level and…

…you don’t want that.

Hope this helps, DM me any questions you might have.

You can pick my brain once that invoice is paid\’ Is this attitude too harsh or is it a healthy boundary?

https://www.linkedin.com/posts/mark-weathers_mwvideo-activity-6595382632048136192-or-O

My latest post. Check out and hit like if you can. Thanks in advance.
https://www.linkedin.com/posts/mark-weathers_mwvideo-activity-6589997903635329024-vrCJ

My latest post. Check out and hit like if you can. Thanks in advance.
https://www.linkedin.com/posts/mark-weathers_mwvideo-videoproducer-videostrategy-activity-6575807433925623808-hONk

My latest testimonial. Check out and hit like if you can. Thanks in advance.
https://www.linkedin.com/posts/mark-weathers_mwvideo-videoproducer-videostrategy-activity-6562743438473867264-sX7-

If you post videos to Instagram and need help showing your brand its in best light. Check my latest post.

https://www.linkedin.com/posts/mark-weathers_mwvideo-videoproducer-videostrategy-activity-6557676512148107264-T8ga

My latest offer. Please check out, share to anyone you know or give feedback.

https://www.linkedin.com/feed/update/urn:li:activity:6552629198429794304