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Profile Information

Name

Bernie Fussenegger

Last Name

Fussenegger

Nickname

b2the7

Phone

502-558-0218

Location

Louisville, KY

About Me

Focused on improving your sales, visits and customer experiences with a combination of Data + Strategy + Marketing + Social Media + Paid Media + Digital eCommerce + SEO + Content & Photography. Helping job seekers daily.

Director of Consumer Strategy and over our Marketing Agency Team. More than 15+ years of experience in QSR, Heath Care with a focus on B2B/B2C e-commerce, data-driven marketing, strategic planning, roadmaps, customer identify and MarTech Solutions.

Provides direct oversight to our corporate marketing agency team that delivers print and digital creative, website design & development, paid media, social and SEO to our portfolio of 22+ partner brands.

Past life at Papa John’s, was responsible for #data-driven digital marketing strategies and tactics – Notable – Director of Digital Marketing & Director of Product Management (Menu Expansion).

Notable disciplines & experiences:

➡️ Marketing & Digital experience in agency, QSR and healthcare.

➡️ Digital and Social experiences within CRM, eCRM, Social, Mobile, Web Content, eCommerce and Performance Marketing.

➡️ MarTech Solutions & Omni-Channel (CDP) Consulting

➡️ Customer Identify, Data & Insights and Tech Modernization

➡️ Personalized, 1:1 communications with customer journeys

➡️ Content and Relationship Marketing

➡️ Social Media – community and targeted relationship building

➡️ Twitter Chats for building audiences and brand communities

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Chief Cheese – Strategy & Engagement at B2The7. Helping brands Reach, Retain & Regain customers with Omni-Channel data-driven strategies and tactics that focus on increasing sales, transactions, comps and customer engagement.

Main focus on retail, restaurant, QSR, coffee shops and other service brands.

These are categories in which they have customer data from loyalty programs, creation of accounts or online ordering and have the ability to get customer data.

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Founder of Careerbarn.com – Bringing jobseekers and employers together.

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✍️ Sign up for digital and social insights, thoughts and tips via email ? https://b2the7.com/sign-up-for-digital-insights/

LinkedIn

http://www.linkedin.com/in/berniefussenegger

Instagram

http://www.instagram.com/b2the7

Twitter

twitter.com/B2the7

YouTube

http://www.youtube.com/channel/UCR_Yhx_sF3R3zzxfVQs1MtA?view_as=subscriber

Website

b2the7.com

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